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Video and Film Sharing Nơi dành riêng cho các bạn chia sẽ những film hay video.

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Old 11-09-2016, 10:10 AM
KennethKl
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Lulu, Bowker and the ISBN Game: An Interview with Bob Young of Lulu.com

The PODi Applications Forum: Applying Technology <a href="http://printing-in-china.com/book-printing/">how to get a book published</a> <a href="http://printing-in-china.com/box-printing/">custom packaging</a> &bull; the utilization of web-to-print services by buyers is continuing to grow by 50% since 2012, yet over 66% of providers currently don't offer web-to-print services by Heidi Tolliver-Nigro May 23, 2006 -- Last month, ODJ held its first Webinar, obviously about the topic of variable data printing. Throughout their presentations, both speakers passed along wisdom about lessons learned. I have gathered similar lessons from interviews recently, so I thought I&rsquo;d combine them in to a list for any person associated with -- or thinking to get included in --variable data print. After all, it&rsquo;s better to master from another individual&rsquo;s mistakes than your. 1. You don&rsquo;t should have many variable fields so as to have an effective VDP piece. Just utilize data you might have wisely. I visualize VDP campaigns that make maps or give distances and directions to stores dependant on recipient address, as an example; or who use personalized URLs to push home the material. In the correct situations, this might be quite effective. 2. When possible, use multiple media to amplify the consequence. In ODJ&rsquo;s VDP Webinar, Pantone gave the illustration showing its highly successful VDP campaign, which drove respondents into a personalized URL, then followed up using a personalized email to nudge nonresponders. Using this strategy, Pantone saw an 81 percent improvement in sales within the previous quarter and results than ran 13 percent in front of plan. The easier you allow it to become for visitors to respond, the more probable they may be to complete it 3. If you're asking individuals to complete forms or sign up to something, pre-fill all the with the information as you are able to. Pre-filling, by itself, can dramatically boost response rates, even without a customized message. The easier you allow it to become for individuals to respond, the more inclined these are to accomplish it. 4. Make data gathering a way of life. You can&rsquo;t do VDP without data, so make data-gathering on your visitors portion of your evryday business activities. In order to cultivate its campaign, Pantone used an in-house database it had collected from company newsletters, sign-ups for the mypantone.com, names gathered at industry events and seminars, and so forth. Also consider establishing a loyalty program. These programs are invaluable data-gathering tools for VDP (see &ldquo;Inside the Mind in the Ideal VDP Client). 6. Work with experts. Work having a creative which has done VDP jobs before. There are subtleties VDP print design and campaign development which might be completely different from static ads. If that you are a novice to VDP, don&rsquo;t hesitate to function using a project management company. 7. Set realistic color expectations. Check to view when your digital press manufacturer includes a digital chip book for the output devices. Pantone offers chip books for your Xerox 6060, 8000 and iGen3, one example is. 8. Don&rsquo;t bite off greater than it is possible to chew. If that you are a novice to VDP, don&rsquo;t overly complicate a campaign. Keep it simple. Focus within the concept plus the message and produce the 1st execution as straightforward as it can be. Keep it simple: Don't overly complicate your campaign 9. Databases brings someone to your legs. Before the campaign, get those databases into your hands of your project manager or data handler and ensure that the info is clean and de-duped and that every from the info is inside the proper fields. Mike Kazakevitch, owner of Kelley Graphics, notes that, if that you are not diligent together with your subsciber lists, it&rsquo;s commonplace for 50 % of your respective list to miss the prospective. 10. The devil from the details. &ldquo;Keeping it simple&rdquo; doesn&rsquo;t mean missing the important points. If you happen to be using email, be sure you might be having an opt-in optin list. If you're building a sweepstakes, be sure the principles are clearly stated. Double-check copyright and royalty issues. Pre-fill order entry forms, whether print or online. Don&rsquo;t ask 20 questions in internet surveys or perhaps your bail-out rate will skyrocket. These are definitely the forms of details that, while seemingly innocuous, may make an important difference from the success (and legality) of one's campaign. 11. If that you are starting having a very generic list, you could possibly want to make use of email to qualify your respondent base before sending a targeted VDP campaign. If you do a VDP job for the pet food company, for instance, and all sorts of they have got is names and addresses, try sending a prospecting email first. Find out if recipients employ a pet, the breed, your dog&rsquo;s name, and also the age in the pet. Then you don&rsquo;t finish up sending a campaign for cat food to a huge number of individuals who own dogs. You could also personalize the promotion by age-appropriate foods and cross-sells. 12. Don&rsquo;t commoditize the project by quoting clicks. When estimating VDP jobs, price the project to be a package. VDP experts say don't ever specify the expense of printing. You may would like to bust out creative fees and postage, but beyond that, the work must be billed in a flat package price. Price the project to be a package; never specify the tariff of printing 13. When someone calls to question about VDP, don&rsquo;t just quote the position.Get to learn the opportunity client. More than being about print jobs, VDP is approximately developing relationships. According to Brian Weiner, president of just one:1 Gulf Coast, most printers see print for being 80-85 % of the revenue. In VDP, it ought to never be than twenty percent. The rest ought to be creative, database handling, campaign development, etc. 14. Don&rsquo;t be fearful of challenges &mdash; embrace them. Notes Brian Weiner: &ldquo;Test the waters. Try something totally new. Be willing for taking risks and scuff the knees every so often. You might learn your IT infrastructure bites. You might learn that the database needs to get updated. You might learn you need a whole new ad agency, but those are perfect pains.&rdquo; 15. Don&rsquo;t judge results solely because of the short-term. I hear regularly from VDP marketers that they may be still getting fulfillment requests from programs they did 6 months, nine months, even each year ago. 16.When you might be prospecting, keep in mind that you might be inside the repeat business. If you create a career and not begin to see the client again, you are going to a lot more than likely be working in a loss. Spend your most serious amounts of energy on clients that are likely for being loyal customers and whorrrre possibly to get producing long-term, repeatable campaigns. This may imply that you permit some jobs about the table, but inside the overall picture, this is going to be an even more profitable strategy. 17. Data is fantastic, however you still desire a great offer. Mike Kazakevitch of Kelly Graphics tells the storyplot to do a VDP piece for the local mortgage loan officer that featured a slice of pizza for the front with the card together with the headline. &ldquo;It&rsquo;s not delivery. It&rsquo;s [client&rsquo;s name].&rdquo; On the rear on the card, there is a more sophisticated description on the client&rsquo;s mortgage services, current increasing, and so forth, but to be able to visualize it, recipients needed to turn the greeting card over. The front on the card said nothing about mortgages. After a dismal response rate, Kazakevitch suggested re-running the piece with marketing copy in spite of this, &ldquo;We deliver the most beneficial mortgage around town.&rdquo; The response rate jumped. &ldquo;You should abandon the advertising agency culture,&rdquo; Kazakevitch says. &ldquo;It has nothing regarding branding. You have three seconds for your customer to make the decision to help keep or dump the postcard. So you've got to become straightforward and talk approximately customer needs --not how great you happen to be.&rdquo; 18. Track your results, both for VDP and traditional marketing, so you are able to compare the 2 main. Even should the person you might be coping with with the agency or corporation is deeply in love with VDP, they still to get competent to justify it for their bean counters. VDP might the consumer $20 per lead, but say you would spend $50,000 using a radio campaign and yes it nets you 500 customers, that&rsquo;s $100 per lead --half a dozen times costlier on the per-lead basis. The challenge is that a majority of industry is employed to using advertising, where it&rsquo;s very tough to track results, but you may send customers to direct marketing companies, use promotion codes, or some other techniques to obtain a sense with the items your leads are costing them. Figuring out how to aid your web visitors cost-justify these programs is just as much a section of VDP as production on the job itself, plus the more speedily printers can decide how you can work together with the clientele to have that done, the greater quickly their unique VDP businesses will grow. Thanks to Doris Brown, Vice President of Marketing, Pantone; Brian Weiner, President of merely one:1 Gulf coast; Mike Kazakevitch, owner of Kelley Graphics; and Kim Gianakos, Image Director at Super Stop!, because of their contributions to the article. At the start &ldquo;The State from the Industry,&rdquo; the Presidential campaigns were delayed as degrees of vital marketing lessons learned&mdash;in fact, what are political campaigns but marketing campaigns? Said Tina Sharkey, Chairman and Global President of BabyCenter LLC, &ldquo;Barack Obama [and into a lesser extent John McCain] did a superb job of activating the net media space, using all types of media.&rdquo; This included not merely the Web and e-mail, but text messaging, Facebook, along with other old and new media.&rdquo; Seconded Rob Norman, CEO of Group M Interactive: From a media mix viewpoint, you try and understand three things: geography (the place that the people you're seeking to reach are), technology (how people use and interact by using it), and value/integrity. &ldquo;The Obama campaign fused all of them,&rdquo; said Norman. ,Inkjet?? Irresistible Rise Is Showcased at FESPA Digital 2014
By WhatTheyThink Staff Published: January 16, 2009 1. Your sales team sells it. Twenty years back whenever we described the function of selling we could have started with terms like ??reative??and ??essaging.??Then we might have brought up distribution channels to get these creative assets and messages out to the prospective audiences, primarily including things like print, TV, and radio. ,<a href="http://printing-in-china.com">business card printing</a> <a href="http://printing-in-china.com">custom business cards</a> Printing Irony By Harvey Hirsch March 8, Do you may spend a lot of your time doing work your workers could do? Most people who run businesses possess some tendency to dive somewhat too deep, get somewhat too involved, and find yourself spending too much of one's time (your most precious resource) on stuff your team should be doing. ,
printing-in-china.com Garment and apparel&mdash;This category includes something that may be worn for example T-shirts, hoodies, caps/hats, uniforms and spiritwear (that is, sports and other team uniforms), swimwear, towels, bags (OK, bags aren&rsquo;t worn, but could carry issues you wear), etc. motivate Over the last a few years, we've got all heard variations within the data marketing theme. Sometimes it truly is labeled &ldquo;relationship marketing,&rdquo; &ldquo;integrated marketing,&rdquo; &ldquo;1:1 marketing,&rdquo; &ldquo;customization,&rdquo; or &ldquo;personalization.&rdquo; The rising valuation on postage, consumers who will be money-rich but time-poor, the rise inside the service economy, the drive of an individual for additional information in regards to the products they purchase, new electronic shopping and payment methods, and advances in computing and print technologies are driving data-driven communications. Getting the best information for the right body's will no longer &ldquo;direct mail,&rdquo; but an important, desired service to the marketer too as being the consumer&mdash;then one that is certainly more cost-effective inside the long haul as opposed to hit-or-miss blanket mailing approach. It&rsquo;s time for graphic communications carrier's networks to know that it&rsquo;s all inside data! ,<a href="http://printing-in-china.com/book-printing/">how to self publish a book</a> <a href="http://printing-in-china.com">postcard printing</a> A growing market always covers up serious managerial sins. Commercial Digital Printing ??Can Canon? Make sales collateral more specific towards the information needs of human prospects ,
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Old 08-04-2017, 03:45 AM
ronnykingp
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Old 08-04-2017, 04:43 AM
ronnykingp
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Old 12-07-2018, 11:30 PM
thzfsdhdty thzfsdhdty is offline
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Re: Lulu, Bowker and the ISBN Game: An Interview with Bob Young of Lulu.com

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Old 12-07-2018, 11:39 PM
thzfsdhdty thzfsdhdty is offline
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Re: Lulu, Bowker and the ISBN Game: An Interview with Bob Young of Lulu.com

0934 150 770 Zalo - 0978 106 552 Zalo - ThietKeWebChuyen. Com

Thi?t k? logo ??p cho web - công ty - th??ng hi?u - d?ch v? ch? t? 300k theo yêu c?u t?i tphcm/ toàn qu?c, giá r? nh?ng uy tín ch?t l??ng chuyên nghi?p









QUY TRÌNH LÀM VI?C
1 G?i yêu c?u cho chúng tôi qua email hohoanganh20588@gmail.com, zalo/viber 0934 150 770 ( ho?c call tr?c ti?p hotline ). N?i dung yêu c?u là 7 m?c ? THÔNG TIN B?N C?N CUNG C?P ngay bên d??i
2 Thanh toán 300k vào tài kho?n bên d??i
3 Thi?t k? + bàn giao ( th??ng sau 2-3 ngày ), ch?nh s?a ho?c demo 3 l?n


GIÁ: 300,000? / 3 demo, 500,000? / 6 demo, 600,000? / 9 demo
( Khách làm m?y demo thì tr? b?y nhiêu ti?n, m?i demo s? khác nhau không trùng, giao demo xong khách ch?n 1 demo ?ng ý chúng tôi s? h? tr? ?i?u ch?nh thêm )


THÔNG TIN B?N C?N CUNG C?P
1/ Tên ??n v? ( th??ng hi?u c?a b?n )
2/ L?nh v?c kinh doanh
3/ Slogan c?a b?n
4/ Logo b?n mu?n trình bày gì ? ( ch? trình bày ?nh, ch? trình bày ch?, trình bày c? ?nh và ch?, có ??a ch? hay hotline kèm không ? ... )
5/ Màu s?c logo là gì ?
6/ Ý t??ng logo c?a b?n
7/ B?n mu?n chúng tôi tham kh?o thêm logo, hình ?nh nào, ho?c v? l?i hình ?nh này ? g?i kèm hình tham kh?o ( quan tr?ng ).

H? TR? NHANH:
0934 150 770 Zalo - 0978 106 552 Zalo

facebook.com/hohoanganh20588

hohoanganh20588@gmail.com

Website: ThietKeWebChuyen. Com

CHUY?N KHO?N
( N?i dung chuy?n kho?n ghi “s? ?i?n tho?i + n?i dung thanh toán” )
Agribank -chi nhánh sài gòn
Ch? tk : H? Hoàng Anh
S? tk : 1600.205.230.224

DongABank - Chi nhánh Tp.HCM
Ch? tk : H? Hòang Anh
S? tk : 010.956.4403

Vietcombank - Chi Nhánh Tp.HCM
Ch? tk: H? Hòang Anh
S? tk: 007.1000.957.266
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